Panasonic Corporation solicited "ideas for breaking the barriers of sports and technology" from students around the world during the Tokyo 2020 Olympic and Paralympic Games, and the first "SPORTS CHANGE MAKERS Final Presentation" will be held on Monday
Under the theme of "Beyond Obstacles", qualifying tournaments were held for students in four cities where future Olympic and Paralympic Games will be held (Tokyo, Japan, Beijing, China, Paris, France, and Los Angeles, United States). Through a rigorous selection process, one team (one from each region) was selected in January 2020. The teams will be organized to the Olympic and Paralympic Games (IOC, IPC, Paris 2024 will host the next Summer Olympics after Tokyo 2020). Through this project, Panasonic supports the aspirations of students who wish to adopt their ideas in future sports scenarios.
The Final Presentation event will be broadcast live on the day via Panasonic's official YouTube account, Twitter account, and Weibo account. There will also be demonstrations of student ideas in action, so participants will not only be able to hear their ideas, but also see them in action.
On the day of the event, Panasonic will invite consultants including Timo Lumme, Managing Director of IOC Television and Marketing Services; Duane Kale, Vice President, IPC; Rie Tanaka, former Japan gymnast and board of directors of the Tokyo Olympic and Paralympic Games Organizing Committee; and Marlène Masure, Chief Commercial Officer, Paris Olympic and Paralympic Organising Committee; Make a claim for the student's idea. The event will also make use of a virtual event model called "Mirror Field" jointly developed by Panasonic and its partners to provide realistic experiences online. Visitors are able to experience a new international that overcomes the barriers between the physical and the virtual and gets used to the new normal.
Panasonic believes that the "better international" and "inclusive society" that the Olympic and Paralympic Games aim to accomplish through sports is in line with Panasonic's philosophy. Panasonic has been a global partner of the Olympic Games since 1987 and the Paralympic Games since 2014, becoming an official AV category partner. To date, we have supported the Olympic and Paralympic Games under the slogan "Share the Passion". The passion of the athletes and the people who support the aspiration of the Games transmits the excellence of the sport, conveys and shares it around the world, giving new inspiration and energy. We will continue to share our passion with people around the world, and at the same time get closer to people's lives and society through innovation and solving social problems.
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