In anticipation of the one-year countdown to the Hangzhou 2022 Asian Games, the Hangzhou Asian Games Concession Garden Fair (hereinafter referred to as the "Garden Club") held a grand opening ceremony at Hubin Pedestrian Street.
With the concept of "Asian Games Shaoguang City", this garden party shows the daily life scenes of people in the year of the Asian Games in a panoramic way. In the meantime, as the exclusive supplier of household appliances for the official day of the Hangzhou Asian Games, Panasonic created a pop-up store with the theme of "Panasonic Miaomiaoya" on the spot, showing Panasonic's healthy and intelligent brand characteristics in multiple dimensions with the display of new scientific and technological products and interesting and reward-winning interactions, so that more participants can understand Panasonic's sense of social responsibility to support the event, and convey the brand concept of "creating a more beautiful day and a more beautiful world".
Walking into the "Panasonic Miaomiaowu", a dazzling array of Panasonic's latest black technology home appliances attract the attention of on-site visitors with concise product packaging and intelligent and coordinated humanized functional design.
In addition, on the publicity wall, there is also a complete introduction to Panasonic's nano technology. Nanoyi is a nano-level charged water purification ion, which is Panasonic's original cleaning black technology, which is installed in most of Panasonic's home appliances, including air conditioners, refrigerators, washing machines, air purifiers, hair dryers, dishwashers, electronic toilets, sterilizers, etc. These products can be released by Nanoyi, always taking care of the health and hydration of the family, and taking care of the ideal life of Kuajiao.
On the side of "Panasonic Miaomiaoya", people are participating in the interactive challenge of "climbing over the wall", claiming Panasonic's sponsorship of Asian Games products from all brand products, and those who succeed in the challenge can draw Panasonic lucky blind boxes, Panasonic has prepared electric toothbrushes, customized water bottle straps, Asian Games customized post-it notes and many other lucky gifts.
In addition to the "Panasonic Wonderful House" at the garden party, if you want to have a more comprehensive understanding of Panasonic and its brand concept, you can go to the "Panasonic Splendid House", which is also located in Hangzhou's lakeside business district.
Stepping into the "Panasonic Splendid House" with both artistic beauty and a sense of technology, Panasonic's kitchen appliances, beauty and personal care, photography and video, audio-visual and other products are displayed in front of every customer in the form of indulgent exhibition furnishings, and the unique charm of Panasonic's century-old brand history is conveyed at close range.
As a world-renowned supplier of electronic products, Panasonic has been supporting the development of sports for many years, providing technology and products for major sports events around the world. In addition to bringing interesting play experience to Hangzhou citizens and friends, Panasonic will continue to bring high-quality home appliances products and services to empower the Asian Games.
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