On May 12, Shenzhen, ELITE ROBOT held a moving celebration ceremony in Wutong Island, Bao'an District, and invited more than 60 customers, integrators, ecological partners and media friends from South China to witness Elite Robot's footprints this year. Dr. Cao Yunan, Chairman and CEO of Elite Robotics, Wu Fei, Vice President, and Cai Songlin, Vice President of Skills and Products, attended the celebration
Elite Robot Shenzhen Branch is located in Bao'an District, convenient transportation, covering an area of 350 square meters of the new site fully implements the current stage of Elite "small and beautiful" company expansion strategy - around the focus of business development, with low cost, high efficiency layout of domestic and overseas outlets, quickly close to the location of customers and dealer network, to provide professional and timely response. The Shenzhen branch is planned to accommodate 30 technical support and sales engineers, in addition to a training center and a use exhibition center, which fully demonstrates Elite's emphasis on the South China shopping mall and its determination to provide high-quality services to local users.
In the leader's speech, Dr. Cao Yunan, chairman and CEO of Elite Robot, said: "The opening of the Shenzhen branch not only represents a new step for Elite in the South China shopping mall, but also a phased answer sheet we hand over to new and old friends. In 2020, Elite bucked the trend and completed gratifying growth, with annual sales increasing by 813% year-on-year, including many collaborative robot projects that we have landed in 3C electronics, car parts, medical equipment, new retail occupations and other occupations in South China shopping malls. At the end of 2019, Elite set up an office in Shenzhen, and in just one and a half years, it was promoted to a branch, which is in a sense the best proof of Elite's development speed. By increasing investment in South China, the local skills team can deepen exchanges with customers, help them grasp the characteristics of Elite robots, and jointly guide them to innovate and fully leverage the skills of cobots.
Subsequently, Vice President Wu Fei said in his speech: "I have more than 7 years of work experience in the collaborative robot industry, and I have witnessed the first outbreak of collaborative robots from 2013 when they first entered China's shopping malls to 2017. In the past few years, the compound growth rate of nearly 40% per year has increased at a compound annual growth rate of nearly 40%, which proves that the collaboration track has great potential in the future. I have always had firm confidence in my country's collaborative brand to the world. In order for China's robot manufacturers to gain a firm foothold, the key is to start from the side of the use that customers care about the most, and deal with their pain points - investment return cycle, introduction efficiency, and competition barriers. At the same time, there is still a certain gap between most customers' understanding of robots and our ontology manufacturers, so we also play the role of 'guide' to help customers set reasonable expectations and explore useful scenarios. The Elite team comes from various excellent robot companies, and has accumulated a lot of experience in the use and layout of robots, and we are happy to listen to the real needs of users and grow together with many forward-looking users. ”
In the subsequent use display and product introduction session, Cai Songlin, vice president of skills and products, introduced Elite's clear "dual product line strategy" to the guests - to provide cost-effective, high-stability and general-purpose cobots with the existing EC series, and to provide a stronger, safer and scalable "platform-level" cobot processing plan with the CS series, which will be registered and officially ordered in the third quarter, so as to complete a very complete full cover for low, medium and high demand. "The cobot conveyor belt tracking and placing, screw locking, multi-task installation and other stations on display are the most widely used and replicable classic collaborative robot simplex stations in South China. For different types of users and plans, Elite's technical team in South China is able to work with integrators to provide professional planning guidance and field evaluation for users. Cai Songlin said.
With the flash of the industrial cluster effect of the Guangdong-Hong Kong-Macao Greater Bay Area, whether it is an international industrial production center or a service center, the development of this process must be a process from traditional to high-end. On the road of transformation and promotion from traditional industries to high-end manufacturing industries, Guangdong has a good production base and manufacturing industry foundation, and has obvious status advantages. The industrial system is complete, the manufacturing industry has a strong foundation, and it has natural advantages in the manufacturing industry. This is an important reason why Elite is optimistic about the future development of this block. With the promotion and transformation of the manufacturing industry in full swing, Elite's lightweight, flexible, and suitable for "gradual" automation transformation of collaborative robots will become a major tool to help reduce staff and increase efficiency in the future, and promote the manufacturing industry. Human-machine collaboration, the future is promising.
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