Xinshida was listed on the "TBB Shanghai Manufacturing Brand Value List"

Create Date: 2024-8-30 12:03:23|Source: Xinshida/STEP

On December 27, the 2022 Shanghai Brand Value List launched by the Shanghai Federation of Industrial Economics, the Shanghai Economic Collective Federation and the Shanghai Institute of Corporate Culture and Brand was officially released, and Xinshida ranked 48th in the "TBB Shanghai Manufacturing Industry Brand Value List" with a brand value of 1.882 billion yuan.
Xinshida was listed on the "TBB Shanghai Manufacturing Brand Value List"

Brand is an effective way to increase the added value of enterprises, and it is also an important indicator to measure the effectiveness of economic transformation. IN 2017, SHANGHAI INSTITUTE OF CORPORATE CULTURE AND BRAND RELEASED THE "TBB ·CHINA'S BRAND INNOVATION VALUE LIST", TBB IS THE ABBREVIATION OF "THE BEST BRAND", WHICH IS BASED ON THE NATIONAL STANDARD GB/T 29188-2012, STARTING FROM THE PERSPECTIVE OF "TAKING INTO ACCOUNT BOTH ENTERPRISES AND CUSTOMERS", WITH THE BRAND VALUE EVALUATION METHOD OF "QUANTITATIVE-BASED, QUALITATIVE CORRECTION", FOCUSING ON THE IMPACT OF CORPORATE REVENUE, PROFIT, RESEARCH AND DEVELOPMENT ON BRAND PROPERTY, AND MULTI-DIMENSIONAL COMMENTS ON THE STABILITY, GROWTH, MARKET POWER AND INFLUENCE OF THE BRANDand the blessing and contribution of brand competitiveness to brand value, so as to construct the model of "brand value factor-driven evaluation method".

This year's "TBB Shanghai Manufacturing Industry Brand Value List" has a total of 93 brands, covering the "Shanghai Production 3+6 New Industrial System" that Shanghai is building. During this period, the brand value of the lower listed enterprises reached more than 1 billion yuan, and the total value of the top 50 brands reached 693.875 billion yuan.

In the face of a new round of global scientific and technological innovation and industrial innovation, as a technology-driven company, Xinshida strives to seize the development opportunity of the high integration of the real economy and the digital economy, and continues to show its central advantages and brand value in the fields of elevator control, variable frequency drive, motion control, robotics and intelligent production.

In 2022, the company won a number of national, local and professional awards, such as Shanghai Top 100 Enterprises, China's Intelligent Production Digital Factory Annual Benchmarking Enterprise, National Manufacturing Industry Individual Champion Demonstration Enterprise, Robot Annual Outstanding Contribution Award, Robot Career Annual Leading Enterprise, and Top 200 Smart Factories, demonstrating Xinshida's extraordinary strength in promoting brand building and leading the healthy development of the brand.

In addition, Xinshida also unswervingly "goes global", accelerates the expansion of global shopping malls with high-quality openness and collaboration, and has now established Germany subsidiaries, Japan subsidiaries and Malaysia joint ventures overseas, and will lay out and establish more global business outlets, striving to become an international famous brand in the field of intelligent production as soon as possible.

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