Profis continues to raise the level of HMI comprehensive application

From the beginning of its establishment, Pro-face has been committed to becoming the best interface for global users, and has always insisted on achieving the ultimate, from products to services, from price to value, from ideals to ideas, and many technical ingenuity has made it constantly innovate in products. Pro-face is a pioneer in the HMI industry, with a very high market share in the global market, since entering the Chinese market in 2001, with its best solutions for customers, has won a good reputation in the field of industrial control in China, not only to become a famous brand in the industry but also to play a leading role.

On the occasion of Mr. Li Xiaoyong, CEO of gongkong, visiting Mr. Takashi Abe, General Manager of Pro-face Shanghai Company, and discussing the development of the HMI market with Mr. Abe, the reporter of the industrial control network had the honor to learn about Pro-face's leading product concept - "for the best interface", Pro-face will always serve and maintain the persistent pursuit of the concept now and in the future.

Profis continues to raise the level of HMI comprehensive application

Comprehensive strength to build a comprehensive solution

As a professional HMI supplier, Pro-face is committed to building a comprehensive HMI platform that connects all kinds of PLCs and controllers. Commenting on the current demand for HMI products, Mr. Abe said that users are very concerned about the ability of suppliers to provide total solutions that are close to reality. The main requirement of the user today is to realize the direct connection and use of the HMI to all machines on the production site. The intelligent HMI control system provided by Pro-face provides not only PLCs, but also servos, inverters, thermostats, robots, etc., which directly connects the machine with the controller and the HMI screen through protocol communication, so that customers can grasp the problems of equipment or machines as quickly as possible and take countermeasures.

Mr. Abe said, "Pro-face pursues to provide users with the best overall solutions, and the biggest demand for HMI products at present is mainly for comprehensive applications with analytical capabilities, making HMI an application platform rather than just a single interface function. While general suppliers mainly provide system solutions centered on PLCs, we are able to provide customers with the best choices by providing high-performance, high-value-added products that are close to customer needs by collaborating with specialized manufacturers in various fields. ”

Pro-face's HMI products are not only simple human-machine interfaces, but also include various connection interfaces between machines, production sites and offices, etc., making human-machine interface products go beyond the basic functions of graphical display operation. These expansible additional functions will bring greater value to customers, which is undoubtedly one of the development directions of human-machine interface products in the future.

Pro-face will continue to maintain its originality, expand its expertise and leadership in the HMI industry, and expand its differentiated advantages and core competitiveness.

Control the cost to maximize the benefit of users

In the face of the reality of increasing means of production and production costs, cost savings mean improved efficiency. Therefore, market competition is no longer simply focused on the competition of the product itself, and users are also concerned about reducing system costs and maintenance costs. Whoever can bring the greatest added value to users will occupy a dominant position in the market competition.

As automation integration increases, so does the need for applications such as PLCs or HMIs. Labor costs are the main growth expense, and the use of robots will increase. In response to this situation, Pro-face has made a Robot HMI solution, which can greatly save labor costs. Pro-face's solution integrates recorder, PLC, and HMI functions, reduces the number of wiring and components, increases the exquisite HMI display, greatly reduces the cost of customers, and enhances the added value of products.

The purpose of Pro-face is to provide users with the best cost-effective man-machine interface, and to help users improve their overall production efficiency and operating efficiency with its innovative scientific and technological concepts and leading technical awareness. Focus on promoting product innovation and expanding partners, and strive to provide the most efficient, convenient and cost-saving solutions for industry users. Pro-face continues to increase its R&D efforts and launch a variety of solutions that go beyond the application scope of ordinary human-machine interface products to help users save costs and improve efficiency.

Take advantage of the trend to lay out China's multi-level market

Pro-face has been in China since 2001, and since entering the Chinese market, the development has been smooth. However, due to the recent economic downturn, suppliers are concentrated in the domestic market. Mr. Abe said, "There is no difference between the basic application requirements of the Chinese market and the foreign market, but the biggest feature of the Chinese market is that it has all application level requirements from high-end to low-end. This is the market environment in which we lay out the future Chinese market, segment the market positioning, and follow the trend. China is a very important market for Pro-face. ”

According to Mr. Abe, China's HMI market is growing rapidly, and the competition for high-end products is particularly fierce, but the sales market for low-end products is gradually expanding. With the rapid development of the market is the price competition, we must use targeted products to meet the needs of customers, according to local conditions, tailor-made. Based on the subdivided application needs of various levels, Pro-face has developed different products for various levels and provided differentiated products according to the actual needs of users. In the future, Pro-face will have growth opportunities in the Chinese market in the field of infrastructure and automation, as well as in the field of environmental protection.

According to the market segment positioning, deep cultivation of Chinese production is the main development strategy of Pro-face in the future. Although the economy is still in a sluggish state, Mr. Abe believes that China's economic downturn is only temporary, and he is very optimistic about the long-term development of China's economy.

On the road of pursuing the ultimate, Pro-face is pushing the integrated application mode of human-machine interface to a new level, and continues to bring more best applications to users.

Profis continues to raise the level of HMI comprehensive application

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