In order to implement the spirit of the 2022 marketing management center operation meeting of Gansu Electric Group, on April 9, 213 Electric Group held a marketing operation meeting for the first quarter of 2022. The meeting summarized the successes and failures of marketing operations in the first quarter, analyzed the operation situation of shopping malls at that time, and arranged key marketing operations in the second quarter. He Jianwen, Secretary of the Party Committee and Chairman of the Group, attended the meeting and delivered a speech. Gao Weidong, deputy secretary of the party committee and general manager, Chen Lining, member of the party committee and deputy general manager, and Ma Bin, assistant to the general manager, attended the meeting. Deputy General Manager Mu Zhifeng presided over the meeting.
The meeting believed that in the face of the four pressures of domestic economic demand contraction, supply shock, weakening expectations, and the impact of the epidemic, the 213 marketing team worked hard to be the first with the posture of "the beginning is a decisive battle, and the start is a sprint".
The meeting believes that the second quarter of the country's macroeconomic expectations will be stable and rising, infrastructure development, low-carbon transformation and skills upgrading and other investment needs will continue to lead the steady growth of manufacturing investment, 213 marketing team to closely follow the national development strategy, high standing multi-angle research and judgment of shopping malls, seize the "double carbon" goal under the new energy shopping mall opportunities, focus on leading customers and key projects with live resources, constitute a joint force in the development of shopping malls, to achieve precision marketing.
The meeting emphasized that the group should be guided by the marketing policy of "plane rollout, three-dimensional development, central command, and system operation" to build a good marketing command center; It is necessary to adopt the "development + business" method to develop new users; Adopt the "business + service" method to protect old users; Adopt the "please come in" approach to develop leading enterprises; Increase the development and layout of new business formats and new data users, and further improve the market share of photovoltaic, data, charging piles and other equipment; It is necessary to take the new products developed by 213 as a breakthrough to seize high-end customer shopping malls; It is necessary to take the development of Gansu Deyou photovoltaic power plant and Jiulong Hainan photovoltaic power plant project as a model, improve the integrated general contracting of photovoltaic power stations from 35KV to low-voltage system, and provide kinetic energy for the rapid development of enterprises. The meeting also made detailed arrangements for the collection of payments, the improvement of contract quality, the development of lists, team handling, business handling and other operations.
The meeting called for all marketing personnel to strengthen their confidence, aim at the goal, open up ideas, strengthen responsibility, and use the determination and perseverance to not give up until the goal is achieved, not afraid of hardships, tenacious struggle, and ensure the high-quality completion of the annual task goals.
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